Propeller delivers a full range of interactive services designed to establish and promote brands online. We're strategists. We're craftsmen. We're good partners.
consulting
Smart strategies yield $
consulting | interactive master planning
A master plan identifies your operational goals and sets a course to meet them using our deep experience and broad interactive tool chest.
- Auditing
- Brand discovery
- Metrics & goal development
- Interactive Master Plan
consulting | interactive business consulting
Leverage Propeller’s experience to provide the guidance on how best to integrate the wide range of online solutions to expand revenue and decrease costs
- Auditing
- Interactive strategy
- Revenue generation
- Cost reduction
- Metrics & goal development
consulting | RFP development
A well designed request for proposal will ensure comparable solutions that fit your unique needs. Propeller will not only guide the process with you, but can provide the guidance for how best to select the right interactive partner for you.
- Auditing
- Needs assesment
- RFP authoring
- Selection guidance
websites
Raise the bar
website | lite
Whether it's a corporate website or microsite we will deliver the awesome Propeller design love that we're known for, but within a standard set of functionality.
- Strategy consulting
- Custom design
- CMS integration
- Google Analytics
- Training & best practices
website | custom
Custom web design & development is what we're best at. With hundreds of projects under our belt, we're confident that we can deliver a creative website that will take your brand to a new level online.
- Strategy consulting
- Custom design
- CMS integration
- Custom functionality
- Custom application development & system/data integration
- Google Analytics
- Training & Best Practices
online marketing
Get them in the door
online marketing | master plan
A strategic online marketing plan provides direction and establishes metrics to meet your objectives. Let us step in and learn your business, markets, and customers and deliver a marketing strategy for a path to success.
- Audit
- Discovery
- Interactive master plan
seo | custom
Organic search traffic is gold. Let us develop a custom plan for your unique SEO needs and budget.
seo | setup
Increasing your organic search engine ranking starts with a identifying priority-one page and optimizing these pages first.
- Business discovery
- Keyword development
- Page optimization
seo | tuning
Search engine optimization is an iterative process that doesn’t end with setup. Ongoing performance tuning delivers performance evolution as we refine priority-one pages and extend the program to other key pages of your site.
- Page optimization
- Linking
- Monthly performance reports
google adwords | setup
Pay per click (PPC) delivers instant traffic from Google’s ad network. This plan will get you started using best practices to build on moving forward.
- Google Adwords account setup
- Google Analytics integration
- Keyword development
- Ad creative
google adwords | tuning
The Google Ads Setup plan gets you started, and this program builds success over time. We monitor performance and optimize campaigns to decrease costs per click, while increasing placement and click-through rates.
- Performance analysis
- New campaign development
- Keyword/bid management
- Audience tuning
- Ad creative tuning
blogs
Engage and build an audience
blog | lite
A blog with limited custom design and functionality at a great price. This is perfect for the organization that wants to test the waters or only has a limited budget.
- Account setup
- Limited design customization
- Widget installation
- Training & best practice guidance
blog | custom
Let our designers and programmers apply their craft to deliver a blog that steps out from the crowd and position your brand appropriately.
- Custom design
- Custom development
- Huge library of widgets
- Schnizzle
vip service
We've got your digital back
vip | full spectrum
Need a dedicated strategy, project management and execution? How about fast-track priority for your tasks? You get all that, a healthy bank of hours to work with and a predictable monthly fee. We’re there to watch your interactive back.
- Bank of dedicated work hours
- Priority level urgency for all tasks
- Fixed monthly fee
vip | strategy
Strategy is the most valuable service we provide. Your interactive strategist is your partner dedicated to ongoing guidance and oversight to ensure your goals are being met. It’s a proactive program designed to ensure you’re getting the best new ideas, while overseeing the performance enhancement of your entire account.
- Dedicated senior account strategist
- Monthly Google Analytics analysis reporting
- Quarterly account progress and recommendation report
- Bi-annual strategy meeting
- 2 hours consulting per month
- Fixed monthly fee
vip | maintenance
For those clients that require an ongoing maintenance support for ongoing tasks, and need frequent training and non-technical support.
- Dedicated project manager
- 3 hours of maintenance per month
- Google Analytics Reporting
- Weekly active project reporting
- Unlimited remote training & account support
- 24/7/365 access
auditing
What's on the table?
audit | full spectrum
Before embarking on a new initiative, its good to know how your program is performing first. We’ll provide a thorough analysis of how each initiative is performing and suggest improvements to increase revenues and reduce costs.
- Property Audit & Analysis Report
- Online Marketing Audit & Analysis Report
- Spectrum Analysis & Action Report
audit | seo
Search engines deliver high quality traffic, and good search placement is essential to the performance of your website.
- Competitive Review
- Page Analysis
- SEO Analysis & Action Report
audit | google adwords
The key to search engine marketing (SEM) performance is relevancy alignment between keyword, ad creative, and landing page. When that alignment is lost, you pay more for placement and clicks.
- Campaign review
- SEM Analysis & Action Report
audit | google analytics
Google Analytics installations are often misconfigured or incomplete, and bad data leads to bad decisions. We’ll provide analysis and actionable steps to get the most from Google Analytics.
- Account configuration
- Website code inspection
- Google Analytics Analysis & Action Report
online reputation
Defend your brand
reputation | monitor
In the new 2.0 paradigm, the public defines the brand. Monitoring public perception is essential to thwart attacks and identify brand advocates and other opportunities.
- Monitoring of websites, blogs, and public the social web
- Periodic summary reports