We're proud to announce the launch of Jess Boutique's new responsive design ecom website. Jess, the owner, came to us to help her not just increase in-store traffic, but she also wanted to reach beyond Burlington Vermont.
Our solution was to design and develop an elegant responsive ecommerce website to meet all of her needs.
To reach local customers, we made sure the site was mobile and search engine friendly. We used responsive web design methods, to deliver a site that works great on every device. We also provide search engine optimization (SEO) that targeted both localized terms, as well as national brand terms.
Jess's other goal was to increase sales by reaching beyond her geography. Here, the SEO combined with an ecommerce engine will now enable her to engage customers regardless of where they are.
Managing inventory between the store and the website is often a challenge. Here we worked with both Shopify, and Jess's POS/Inventory provider Retail Dimensions on the integration to provide a single point for entering and managing all inventory.
Whether the customer has been in her store or not, the website serves to merchandize products within Jess's personal design style. The style and quality of the design found in the details attracts customers but more importantly, it assures the customer that this is a solid trustworthy business that is safe to do business with.
Congratulations Jess and the team!